ASC Fall Annual Fund: You can help us reach our Big, Hairy Audacious Goal! Click on the PayPal link or donate here on our website!
Learn more aboutour Big Hairy Audacious Goals
It's called a BHAG (Big Hairy Audacious Goal). Seriously, this is a thing. There's even a BHAG Wiki page detailing exactly what it is. Here at the Shakespeare Tavern, our BHAG's generally revolve around our Mission:
- Produce ALL of Shakespeare's plays
- Introduce Shakespeare to 15,000 NEW patrons this year.
- Produce FOURTEEN plays a season
- Employ a fulltime professional acting company year-round at a living wage, with insurance and benefits
- Attract visitors to the Shakespeare Tavern from ALL 50 states this year
- Bring Shakespeare into the lives of 20,000 K-12 students in seven states in the next 12 months
- All of these started out as BHAGS and then simply became what we do EVERY year!
It's not easy.
It's true we EARN 66% of our $1.9 million budget through ticket sales, concessions, tuitions and program fees. It's also true we must raise a third of our budget each year; that's $627,000 this year . . . to stay in business and continue the work we do, both onstage and in the classroom.
Yes, we are privileged to receive funding from the National Endowment for the Arts, City of Atlanta's Office of Cultural Affairs, The Georgia Council for the Arts, and The Fulton County Arts Council. We also receive matching gifts from Coca-Cola, Bank of America, IBM, Norfolk Southern, BellSouth, AT&T, and others. In Atlanta, we are fortunate to have the Metro Arts Fund and a host of Foundations who care about Arts & Culture as well.
You would think that would be sufficient . . . but here's the thing:
Every year the Atlanta Shakespeare Company receives MORE support from individuals like you than ALL of those other sources combined!
And that support is primarily through our Fall and Spring Annual Fund Drives. I've said it before and I will continue to say it, because it's true:
"Great Theater happens only with the participation of a passionate intelligent audience".
That would be you!
For us to succeed, a great many good people must give a few dollars and a good many people will have to give a good bit more. (Again . . . that would be you!)
So help us if you can, by chipping in whatever you can: $10, $25, $50, $100, $250, $500 or even more if you can swing it.*
Our work continues no other way!
*All gifts to Atlanta Shakespeare Company’s Annual Fund are 100% tax deductible!
See what theatres, including the Shakespeare Tavern Playhouse, are up to this month
We are offering a Sensory Friendly matinee performance of A Christmas Carol. Here is everything you need to know!
We’re almost finished completing Shakespeare’s canon for a second time in our History....how about you?
Way to Go Cindy and Rachel!
See all news
What is the Shakespeare Tavern®?
The Shakespeare Tavern Playhouse is unlike other theaters. It is a place out of time; a place of live music, hand-crafted period costumes, outrageous sword fights with the entire experience centered on the passion and poetry of the spoken word. With a Ready To Eat Café-Style Menu and a broad selection of Irish ales and premium brews, the Shakespeare Tavern® is a place to eat, drink, and nourish the soul. Read what our actors, directors and staff have to say about the work we do at The Shakespeare Tavern® on our Community Blog.. Watch the video below for a complete look at the Tavern Experience!
- Charles Dickens’ A Christmas Carol
- Christopher Marlowe’s Doctor Faustus
- Romeo and Juliet
- Much Ado About Nothing
- Geoffrey Chaucer’s The Canterbury Tales
- The Comedy of Errors
- The Two Gentlemen of Verona
- Richard The Third
- Message from the Education Director
- Student Matinees
- Teacher’s Guide to Matinees
- Teaching Artists
- Tavern Teachers E-mail List
Education Programs & Materials
- In-School Programs
- Recommended Reading
- Homeschool Programs
- Study Guides
- Student Matinee Etiquette
- Touring Shows
Beyond the Classroom
The Atlanta Shakespeare Company
- Message from the Artistic Director
- About Original Practice
- Staff & Board Members
- Acting Company
- Apprentice Company
- Contact Us